Millennials are shaping the future of retail. In fact, millennials' buying power is now valued at $10 trill...
Other content in this Stream
Read about five email strategies MarTech companies need to scrap, eighty-six, pink-slip, kick to the curb, or otherwise get out from under ASAP. The post 5 Email Strategies MarTech Companies Need...
The marketing landscape today is one where data gathering and customer experience continues to increase at an exponential rate.
Read up on our tips for personalizing your next MarTech email campaign, and how these strategies can help you nurture your relationship with your customer. The post 5 Ways to Personalize your Next...
Data is the new oil, as the saying goes, and today Kabbage — a fintech startup backed by SoftBank that has built a business around lending up to $250,000 to small and medium enterprises, using AI-base
Social media is an immensely powerful tool that, when used correctly, can increase brand awareness and perception, grow a loyal customer base and demonstrate an ‘always on’ customer service.
Do you use Instagram for business? To me, answering that question should be the same as if someone were to ask: Do you have a Digital Marketing strategy?
Since the dawn of marketing, the ultimate aim has been to send the right message to the right people at the right time.
Startups are capitalizing on marketers' need to prepare for coming privacy regulations.
Discover how to implement AI-related technologies like Natural Language Processing and Machine Learning into your next email campaign. The post How to use Natural Language Processing and Machine...
Here are six strategies that will help guide your digital marketing toward the right balance of brevity and information in the new attention economy.
Now out of beta, Spotify’s podcast analytics dashboard gives creators and advertisers more audience insights.
Many have written obituaries for email for years, but now it’s more central and vital to people’s lives than ever. Discover why email is far from dead. The post Isn’t Email Supposed to be Dead?...
What are the differences between data platforms?
Flexible contracts and a team-based strategy are key to creating an effective agile organization.
Jessica Bowman helps address some of the common questions that an otherwise well-versed marketing technology leader might have about enterprise SEO.
Creating content that works on multiple social channels is key to maximizing its full marketing potential. Here's how.
Algolia Personalization allows business users to collect key information, such as click data, add-to-cart and purchase data...
New research produced by Drift and SurveyMonkey Audience shows increasing shift in consumer expectations when it comes to communicating with brands.
LinkedIn Talent Solutions customers can now uses Campaign Manager to promote job postings.
Email personalization and mobile touchpoints are forecast as conversion-drivers, but focused retention efforts could bring long-term success