SaaS

Resources and Email Best Practices for SaaS

  • They Promised Me Jetpacks! What SaaS Product Teams Can Learn from Predicting the Future

    They Promised Me Jetpacks! What SaaS Product Teams Can Learn from Predicting the Future

    Why every product manager should develop a 30-year plan—and what 30 years of growth and change in email teach us about product roadmaps and vision. The post They Promised Me Jetpacks! What SaaS...

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  • The New Rules of Email Deliverability

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  • How B2B SaaS Companies Are Using Email to Engage with Their Customers

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  • Splunk Buys SaaS Startup Omnition

    Splunk Buys SaaS Startup Omnition

    Splunk announced Wednesday that it's buying Omnition, a SaaS startup that uses distributed tracing as a means to monitor microservices applications.

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  • APIs are The Next Big SaaS Wave

    APIs are The Next Big SaaS Wave

    While the software revolution started out slowly, over the past few years it’s exploded and the fastest-growing segment to-date has been the shift towards software as a service or SaaS.

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  • The Product Manager's Guide to Email

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  • The Business Guide to Choosing an Email Delivery Service

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  • Autodesk's Tumble Is a Reminder Cloud/SaaS Firms Can Face Macro Pressures Too

    Autodesk's Tumble Is a Reminder Cloud/SaaS Firms Can Face Macro Pressures Too

    One of the arguments often made in defense of the steep valuations now granted to so many cloud/SaaS software names is that the business models of these companies make them fairly immune...

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  • New To SaaS Sales? Here Are 3 Success Tips

    New To SaaS Sales? Here Are 3 Success Tips

    Contrary to popular misconception, software-as-a-service or SaaS, doesn’t actually sell itself. Organic sales growth reaches a limit in SaaS sales.

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  • Seek Stakes Claim to Become a Global HR and Payroll SaaS Vendor

    Seek Stakes Claim to Become a Global HR and Payroll SaaS Vendor

    As local employer coverage approaches saturation.

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  • How SaaS Is Changing the Way We Work

    How SaaS Is Changing the Way We Work

    Business operations are constantly evolving, and Software as a Service has spurred a great leap in the right direction.

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  • Clumio Announces $51 Million in Funding and Unveils Authentic SaaS for Enterprise Backup

    Clumio Announces $51 Million in Funding and Unveils Authentic SaaS for Enterprise Backup

    Clumio, innovator of authentic SaaS for enterprise backup, announced $51 Million in funding from leading Silicon Valley investors and officially launched its flagship backup as a service product.

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  • The Product Manager's Growth Guide

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  • SaaS Renewal Cycles Are An Unrealized Opportunity For CIOs

    SaaS Renewal Cycles Are An Unrealized Opportunity For CIOs

    There are a couple of general rules in life: People like to have choices, and they don’t want to feel pinned down. Just as these rules apply to restaurant menus and lenient retail return policies, the

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  • Boosting Email Engagement and Conversion with Send Time Optimization

    Boosting Email Engagement and Conversion with Send Time Optimization

    SVP of Data Science, Daniel Chalef, explores whether send time optimization results in a meaningful lift in customer engagement. The post Boosting Email Engagement and Conversion with Send Time...

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  • State of Transactional Email Report

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  • How B2B SaaS Companies are Using Email to Engage with Customers

    How B2B SaaS Companies are Using Email to Engage with Customers

    If deliverability, security and customer engagement keep you up at night, then check out our latest ebook on how B2B SaaS companies use email. The post How B2B SaaS Companies are Using Email to...

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  • 7 Best Practices for Time-Sensitive Email

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  • The China SaaS VC Gap Grows Wider

    The China SaaS VC Gap Grows Wider

    There was a time not so long ago when software was sold in cardboard boxes, literally off the shelf.

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  • Tech Stocks, SaaS Shares In Particular, Fall As Broader Markets Retreat

    Tech Stocks, SaaS Shares In Particular, Fall As Broader Markets Retreat

    It’s a nasty day to own stocks as global markets fell in the wake of rising trade tensions between the United States and China.

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  • 12 Key Issues For SaaS Startups Seeking Financing

    12 Key Issues For SaaS Startups Seeking Financing

    SaaS (Software as a Service) companies are attracting some of the top talent and funding in technology today.

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  • Forget About SaaS: Software-as-a-Lender Could Be The Next Big Thing

    Forget About SaaS: Software-as-a-Lender Could Be The Next Big Thing

    Ella is a first time business owner who started a landscaping company two years ago that is now growing faster than she ever could have imagined.

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  • Here’s What To Watch For This Earnings Cycle, SaaS And Startup Edition

    Here’s What To Watch For This Earnings Cycle, SaaS And Startup Edition

    This afternoon following the close of the U.S. stock market, Netflix reported its earnings for the second quarter. It was instantly repriced by around -11 percent.

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  • On a growth tear, work trip SaaS TravelPerk adds $60M to its Series C

    On a growth tear, work trip SaaS TravelPerk adds $60M to its Series C

    Business travel SaaS startup, TravelPerk, has announced it’s more than doubled the $44M Series C round we wrote about just nine months ago...

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  • 10 Steps to Great Email Deliverability

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  • Enterprise SaaS Revenue Hits $100B Run Rate, Led by Microsoft and Salesforce

    Enterprise SaaS Revenue Hits $100B Run Rate, Led by Microsoft and Salesforce

    In its most recent report, Synergy Research, a company that monitors cloud marketshare, found that enterprise SaaS revenue passed the $100 billion run rate this quarter.

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  • The Keys to Email Delivery

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  • Copywriting Secrets for Creating Effective SaaS Onboarding

    Copywriting Secrets for Creating Effective SaaS Onboarding

    Learn how to make use of succinct, empathetic, encouraging and patient language in SaaS onboarding to drive new customers to conversion. The post Copywriting Secrets for Creating Effective SaaS...

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  • ServiceNow Expands Partnership With Microsoft To Run Its SaaS Platform On Azure

    ServiceNow Expands Partnership With Microsoft To Run Its SaaS Platform On Azure

    The expanded partnership will elevate ServiceNow to one of Microsoft’s strategic partners in its Global ISV Strategic Alliance Portfolio.

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