Keys to Email Delivery for App Developers & Product Managers
Driving positive user experiences is paramount for SaaS product teams and app developers in 2018. Email—onboarding messages, notifications, password resets, and more—are critical to the customer lifecycle. But too many teams have a difficult time delivering these messages to their users’ inboxes. Missing and delayed emails result in a poor customer experience and even customer churn. To help address this challenge, the independent experts at The Relevancy Group have analyzed the results of their recent Executive Survey and deliver key recommendations to product management and app teams.