Trends and Insights for Interactive Email and AMP for Email

December 4, 2018

This year you can expect to see more interactive and personalized emails in your inbox. Marketers are opting to use interactive emails with bite-sized information to entice users to “shop now” or “learn more”—all directly in the inbox without having to visit an app or website. Is this design evolution optimal or does it pose risks? With Google’s announcement of AMP for Email, what does this mean for interactivity in email? In this webinar, our expert panelists discuss: -The opportunities and challenges of interactive email and AMP for Email -Examples and best practices of interactivity in email -The scope of what Gmail is doing with AMP and what beta customers have to say

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